The secret to a fulfilling life

October 5th, 2015 by Frank Guzzo No comments »

longing-for-a-fulfulling-lifeOften times I wonder what holds me back from achieving more or perhaps from something as simple as living or being in the moment.   There are a growing number of us that continually strive for more and want more but also want to live a fulfilling life. I guess I want to know that my life meant something and that I’ve made a difference.

In all my years of reading and research I’ve come across countless ideas as to what holds us back, but there seems to be one underlying thought that I know we have all read about or to some extent heard about that may be holding us back or stopping us … our past.  A lot of what happens to us today in great part is owed to our past and how we deal with or have dealt with it.

Yes, our past, but more specifically, our attachment to the past has the ability to stall us, limit us, no matter where we are, be it a new relationship, a new job, an adventure, taking risks … doing something we have always wanted to do but never quite seem to be able to make it happen … living life … appreciating all we have and where we are on this journey.


Why is so difficult to let go of a habit or an addiction or a toxic relationship in our personal life or business life? Fear? Fear of what? Fear that we’ll be alone? Fear that no one will come to our aid if we need help? Fear that someone could hurt us? Fear that our trust will be broken? Fear of death? Or even scarier, fear of living?

Ask yourself; What is the fear based on? Most likely our fears are based on events from our past whether we recall them in this life on a conscious level or have some memory embedded in our DNA from a previous life. It’s this deep seeded fear of what we experienced; things that inevitably have brought us pain; pain on a physical, emotional or mental level. And so the memory lingers as we live our lives driven by these fears.

Letting-GoIn my not so distant past, I had the privilege of interviewing Guy Finley who wrote the book, The Secret of Letting Go. The book is a great tool and provides a common sense approach to letting go of our past. I’ve placed several Guy’s quotes in this blog.

Guy Finley: “Here is a truth unseen by the masses, but evident to those weary of going nowhere fast: he who rushes through life always finishes last! Here’s why this is true: we race as we do to escape our sense of unhappiness with where we are, endlessly running towards what we imagine will free us from our own dissatisfied feelings; but such races are always lost before they begin, because who do you know that can outrun himself?”

Here is what I have learned about letting go; In order to let go I have to trust. Trust that what gave me comfort or the illusion of comfort is no longer of service to me.   Isn’t it true that if we trust unconditionally we are completely vulnerable and/or defenseless?   This is not an easy state to be in. We expose ourselves to pain and hurt not just by others but also by ourselves. And yet, Gerald Jampolski in the Course in Miracles said, “In my defenselessness lies my safety.” One of the greatest oxymoron’s ever spoken.

Yes, letting go may be the secret or one of the many secrets to living a fulfilling life but rest assured it is not easy. For those that make the effort to change and move forward, we will and often do see the results. Its an every changing landscape and we have to adjust as we make our way through this maze so ultimately we come out on the other side renewed and ready to live the life we were meant to live.

TheFulfillingLifeManifestoGuy Finley: There are three ways to get what one wants from life: cunning, industry, or love. The “crafty” ones inevitably trap themselves. Industry is good, but at best, conditional, for it is subject to the passage — and ravages — of time. Love, on the other hand, liberates; and it is timeless. In the end, the love of something is its own reward, because whatever love makes from itself… love first finds within itself.

Here is what I know; Everyone one of us is meant for greatness. We are all gifted in some way. Deep down I believe that it is our natural state of being, to be of service to others and that we all wish for others’ well being.   We do what we can be we lose our way or we get stuck and cannot seem to move forward

What I can suggest is this: if you have this deep seeded desire to do more, achieve more, be more, want more out of life, then take a hard look at the life you live now. Are you living day to day out of fear, making fear based decisions or knowing that you are exactly where you need to be and everything is exactly as it should be?

Honesty, truth and trust are what are needed to get started.

In closing, one last quote by Guy Finely: “Honesty heals; lies hurt. In these four words lives all one needs to know and practice, that is, assuming one wishes to be whole, harmless, true and loving”


Reprinted in Whole Foods Magazine


reach your maximum potential…Not!

August 21st, 2015 by Frank Guzzo No comments »

we cantReach your maximum or fullest potential.

Authors, motivational speakers, guru’s all talk about reaching the height of your maximum potential.  Are these misleading statements? Can we truly achieve what is referred to as maximum potential?  If we did, what would that look like?

You may probably disagree with me, but hear me out.  I don’t think you can ever hit it!  Yes, you read this correctly.  I said you will probably NEVER hit your MAXIMUM potential.  I know it sounds like a ridiculous statement but lets look at this a little closer.

When amazing coaches and authors talk about  “growing to reach your maximum potential” Are they feeding you a bunch of bunk?

I’m absolutely positive that if you ask any of them, they would all reply with a resounding NO!

I believe that statement is contradictory to what everyone teaches. Here’s why:

We are all here to learn lessons and grow.   We are all here to learn how to love unconditionally, to make a difference in our lives and in the lives of those we come in contact with.  By now we also know that this is not an easy task.  We grow, we fall, we fail, we get hurt and we stumble and hopefully we get up and keep going.

We never stop.

Even those that have reached what seems to be the pinnacle of success continue growing and learning, changing and improving on themselves.  They NEVER STOP.  That is the key. It may sound exhausting but it truly isn’t.  When we are aligned with our true life’s purpose we never seem to view what we do as an arduous task.

Simply because I am successful at what I do to earn an income and everything I do seems to work out in business, does that mean I have reached my maximum potential?  Absolutely not!  I am always learning something new.  I align myself with those that know more than I do and I learn and that gives me the ability to stretch myself and experience new things that I can then share with others in an effort to help them on their path.

What about my personal life?  Anyone that knows me can attest to the fact that I have a lot to learn about relationships.  But that is my path and even at my age, I am constantly learning and evolving.  I may one day be in a place where I can say I have been successful in my relationship but that does not mean I stop learning and finding new ways to make my relationship stronger, healthier, more intimate and longer lasting.

Here’s the thing, if in fact I did achieve my maximum potential in this lifetime, would that make me super human?  Would I have powers that others do not possess?  Would I be so complete (maximum potential) I would be perfect in all I do?  Seriously …

We are all human and as humans we are all gifted with the same abilities.  I know it’s all a play on words, and maybe that is the final point.

We all have the ability to do great things in this lifetime. 

Which then begs the question; as humans are we limited in our ability for growth?

Can we only go so far and then stop?  What would be the point?  Life is an ever growing and ever changing landscape full of experiences that allows us to continue growing and maturing.  Learning and expressing ourselves in newfound ways that can only come from continued growth.  So yes, we can be great in this lifetime. We can be very successful in all aspects of our lives.  But, (BUT – acronym – Behold Underlying Truth) we will ALWAYS continue growing and evolving.

Reprinted in Whole Foods Magazine


WOM – why care about word of mouth

June 10th, 2013 by Frank Guzzo No comments »

Have you ever had one of those moments or perhaps you just came out of a great weekend and you couldn’t wait to get to work on Monday so you could either brag or share about the awesome events and experiences you had over the weekend?

I’m sure we’ve all experienced this at one time or another.  Maybe going to work wasn’t how you wanted to share the experience but perhaps you shared with a close friend or relative.   The point is you had a positive experience and you shared it almost immediately.  What about a negative experience?  Ever have one of those?

I’m pretty confident I know the answer to that one as well.  Imagine this scenario; You purchase a product or service and you finally get it home and open the package and its not what you thought.  To make matters worse you realize that its defective and doesn’t work properly.  You decide to return it immediately and since most of us are purchasing products online and with mobile devices, you are looking » Read more: WOM – why care about word of mouth


are you prepared?

September 19th, 2012 by Frank Guzzo No comments »

As printed in Whole Foods Magazine

2 million, 5 million, 10 million?  It really doesn’t matter. The numbers will be much higher than what was predicted or expected.  What am I talking about?  The iPhone 5 of course.  Did you stay up until the wee hours of the morning to pre-order yours?  I hate to admit it, but I did and I am going to receive mine on Friday unlike (apparently millions now) who will not see their pre-order until October.

So what’s the big deal and why should I care about another gadget that makes the headlines.  It’s not just about the gadget. Yes, I could sit here and write about all the new features of the phone and how I am going to love the bigger screen and simply the upgrade from my iPhone 4.  But this is bigger news than what you see or read about.  It’s about the » Read more: are you prepared?


5 reasons to use twitter for retail business

August 21st, 2011 by Frank Guzzo No comments »

My last post was earlier this year which unfortunately is not the best example on my part on how often to write a blog as I encourage everyone to post a new blog at least once a month if not weekly. It too spoke about twitter and how it’s growing by leaps and bounds. So I decided I would start off again with an encore to that last post.  You can read all my posts right here at Emerging Sales Success web site.

Since its humble beginnings in 2006, Twitter’s rapid growth has resulted in an estimated user base of 200 million. While originally created by Jack Dorsey as a tool for individuals to use an SMS service to communicate with a small group, businesses soon realized they could harness Twitter’s exceptional promotional power to increase sales, establish brand identity and connect with customers. features a fantastic article detailing the advantages of using Twitter for starting a new business.

So how exactly do businesses take advantage of Twitter’s promotional power? » Read more: 5 reasons to use twitter for retail business


29 billion and counting – the twitter connection

January 27th, 2011 by Frank Guzzo No comments »

At the time of writing this blog, Twitter had reached over 29 billion tweets and counting.  So what is it about this little blue bird that has captivated the minds of so many fans globally?  What or how can we best use it and why?  Is this another one of those online gadgets that are going to suck whatever time we have left and not provide us with anything in return?  I know, I know, I’m always looking at ROI.

What I’d like you to do first is check out this link that gives you two options; the first is a live Twitter count (see the tabs) GigaTweet and the second is a live Twitter feed.  The count is great to watch just because it’s impressive.  Although I have to say the live US Debt Clock is far more impressive in size of numbers. (Kind of scary too if you think about it)

Let’s get back to Twitter.  This video Twitter In Plain English gives a basic explanation of what Twitter does in its basic format.  When Twitter was initially founded the idea was to create a micro blog; » Read more: 29 billion and counting – the twitter connection


SEO … what, why how?

December 28th, 2010 by Frank Guzzo No comments »

As published in Whole Foods Magazine

Search engine optimization, search engine marketing, search engine management and then we have all the acronyms that go with them. But, what is Search Engine Optimization and how can it help us in marketing our Web sites or helping our businesses?

Search engine optimization (SEO) is the art of creating Web pages that will rank high in search engine returns. SEO is accomplished by optimizing certain sections or “elements” in the HTML coding of each page of your Web site. These sections are specifically read by search engines and, depending on the level of optimization, can create a greater likelihood of free referral traffic.

You can have the most elaborate Web site that may have cost hundreds of thousands of dollars, but if no one knows it’s there, then your investment will reap you zero return. The only way your Web site will work for you is when it is seen by your potential customers. About 98% of » Read more: SEO … what, why how?


why incorporate facebook into your overall marketing strategy?

October 25th, 2010 by Frank Guzzo No comments »

As published in Whole Foods Magazine October 25, 2010

With a FaceBook here and a FaceBook there, here a FaceBook there a FaceBook everywhere a FaceBook … yes, if Old MacDonald was around, he, too, would be on FaceBook. But why? Why the rage? Why is everyone on FaceBook and why would a business be on FaceBook?

Lets start by looking at the basic numbers*:

  • There are over 500 million ACTIVE users (these are people that have returned to the site in the last 30 days).
  • 50% of users log in on any given day.
  • Approximately 150,000,000 users are located in the United States.
  • People spend over 700 billion minutes per month on FaceBook (collectively).
  • Over 700,000 businesses have a “FaceBook Page.”
  • Over 70 translations of FaceBook are available globally.
  • Average user has 130 friends (think of word of mouth).

» Read more: why incorporate facebook into your overall marketing strategy?


a higher purpose for social media

September 8th, 2010 by Frank Guzzo No comments »

I’ve officially been blogging about it for almost a year.  Social Media is going strong and why wouldn’t it? With FaceBook having hit its 500 million-member mark, LinkedIn breaking the 70 Million mark and Twitter? Twitter has over 100 million users as of April of this year and is registering 300,000 new users per day.  There are on average 55 million tweets per day with over 600 million search queries per day.

So yes indeed, Social Media is being used for Marketing Purposes and combined with the right strategy can be a successful venture for most individuals and corporations.   But here is my question; Is Social Media just for business, branding, creating buzz and selling a product or service?

I got involved in Social Media almost two years ago just to see what all the hype was about; back in the day when FaceBook really was being used to find old schoolmates and family members not seen in many years.  After all it was through FaceBook that I connected with my cousin Tony whom I hadn’t seen in over 30 years. And it was through FaceBook » Read more: a higher purpose for social media


4 frequently asked questions about LinkedIn

July 19th, 2010 by Frank Guzzo 1 comment »

In June of this year, LinkedIn topped 70 million users worldwide. But, what does this really mean?  Why have a LinkedIn profile and how can it help in business?  These are typically great questions and often asked by many individuals who have not yet grasped the idea of online marketing and using Social Media as a means to build business and create connections with potential customers.  Here are a few common questions about LinkedIn and how to benefit from using this powerful Social Media Platform.

Q. I already have a profile on LinkedIn, but don’t really see any advantage or how it can benefit my business.

A. The key to anything we do online is to be active.  LinkedIn gives you the ability to make yourself stand out from the rest of the crowd in several ways. » Read more: 4 frequently asked questions about LinkedIn