Archive for February 2nd, 2010

the 10 stages of social media business integration

February 2nd, 2010

This article by Brian Solis at FutureWorks, outlines some critical information about where Social Media is headed today and also key stages of what to look  for as businesses navigate through the Social Media Networks.

An overnight success ten years in the making, social media is as transformative as it is evolutionary. At last, 2010 is expected to be the year that social media goes mainstream for business. In speaking with many executives and entrepreneurs, I’ve noticed that the path towards new media enlightenment often hinges on corporate culture and specific marketplace conditions. Full social media integration often happens in stages — it’s an evolutionary process for companies and consumers alike.

Here are the ten most common stages that businesses experience as they travel the road to full social media integration.

Read the full article by Brian Solis